Own Your Marketing With Relentlessly Lead-Focused Contractor SEO

Contractor SEO that is fully dedicated to bringing you more leads and building up your business

When it comes to getting more leads, it is not only the number of leads you get that matters, but the number of qualified leads that you are actually able to sell to, otherwise, what’s the point?

During our contractor SEO process, we take the time to really get to know you and your business so we can find the right customers to target and focus on them with your SEO strategy.

With our services, we build out a content calendar that has the keywords that are centered towards your target audience so we can get these posts and pages to rank and get in front of them and actually get noticed and get them converted.

SEO for contractors that understand how important ranking on Google is, to their business

Some people don’t think Google is very important to their contracting business. 

We don’t make our services for those people. 

They can buy $2,000 dollar SEO – and have someone outsource everything across the world. 

We’re a contractor SEO agency, for companies that are driven, and relentless around finding the best leads, with the best closing rates – that turn into profitable jobs and long-term referrers of their business. 

A contractor I was chatting with recently, told me a story of a very solid $200,000 job when the average job for what they do is $15,000. It was a multi-family unit – and he said they got the job from a referral. 

I said… ‘Wait… don’t tell me just what I want to hear – but where did the original customer that referred that job to you come from?’

“Google Ads! Actually Skyler and I talked about that particular lead on one of our reports, before it closed.” 

Referrals are beautiful, but Google expands your network so you have more places to get referrals from. 

• You need your companies network to expand. 
• Yes, sometimes you get several deals that close from Google ads, and boom it’s very clear that the profit from those jobs is 5x or 10x what you spent on the ads + management of those ads.
• But also – you increase the ‘nodes’ in your network, beyond just word of mouth.

Leveraged right – Google ads, increases word of mouth. Of course, this hinges on your company being great at customer service, clearly communicating, and yes – even asking for referrals regularly. 

How’d you become an SEO company for Contractors?

Great question!

When I started my business, I knew I wanted to specialize in something, and I went with WordPress and lead generation. 

I was ranking #1 for Minneapolis SEO (😂 Still trying a little bit, but not really) – and three of my first five recurring clients were contractors:

• An asphalt contractor
• A remodeling contractor / home builder
• A roofing contractor

I learned I actually love talking to contractors and I love their vibe – in comparison to big, corporate companies or technology companies.

So I started to go after contractors more – and my business coach said I should NICHE full-time.

Cut to 4 years later – and we don’t work with anyone besides contractors / home service businesses.

It’s now been over a year of CONTRACTORS ONLY, and it’s been one of the best decisions we’ve ever made as a business:

• Our processes are improving constantly to serve a tight group of businesses.
• It’s also easier for us to connect on a marketing + sales level.
• We hire and fire with serving contractors in mind, and our team is vetted based partly on whether they are motivated by service small business construction + home service businesses.